Joining the knowledge with the technique is essential for the designer who wants to enter the job market. Even those who are looking for a freelancer need to go beyond theory and get to know the web design tools, all important items that help put into practice everything you've learned in books and classrooms.
In today's article, we introduce you to 7 important web design tools that can help you realize that greatness that is in your mind and that needs to come true. Follow us!
No doubt, the one you know. The Photoshop (PS) is the most popular image editing software and more used in the world.
It is in the day to day of both graphic designers and digital designers and presents very powerful features. With it, you can create a multitude of site layouts and make montages and photo treatments, simple animations, illustrations and more.
Among experienced professionals, there are controversies about using Photoshop as the best software for web authoring. Some advocate Fireworks, also from Adobe, claiming that the PS was originally designed for image manipulation. Even so, Photoshop is the preference of most designers, as these professionals are already well acquainted with their commands and features.
Knowing how to work with Photoshop is mandatory for anyone who is a designer. If you have not mastered this program yet, start now .
Unlike Photoshop, which works with bitmap images, Illustrator is a tool that handles vector images . The two softwares form the real dynamic pair in the everyday of the web designer.
In Adobe Illustrator, you can develop several pieces: icons, illustrations, infographics, logos and various layouts. And the best: it has integration with other Adobe software, which makes the job a lot easier.
Heat maps are not tools for creation, but they are very important because they indicate whether visitors are using the site the way they want. After all, what is the use of creating an incredible design if it does not achieve the goals it sets itself for?
These softwares track each interaction individually and represent, through color, what people are doing on the site. They even control clicks on places that are not links and that may be causing confusion in users' heads. These indications are great for you to discover what does not work so well and what should be improved.
Online Usability Testing
How about testing the usability of the site you developed? This is possible with online tests in moderate or non-moderate style. In addition to faster than traditional testing, which recruits people, the online model saves money and enables more control of their scenarios.
In UserTesting.com (moderate), for example, you can establish that the test is done by pre-selected users. You can target by age, gender, country, and other criteria to choose who should participate in the assessment. With ClickTale (not moderated), visitor navigation is anonymously monitored, registered and studied. In this case, the participants are selected randomly within a database of subscriptions in the tool itself.
Usability testing lets you look at users' hits and find out how they behave. The results will indicate which features should be abandoned or prioritized and point to other user-centric solutions.
Posted on July 17, 2018 at 01:19 PM